Grandma’s tomato farm | MKT421 Marketing | University of Phoenix

In this provision you succeed receive the role of a grandchild giving teaching to your grandmother on how to acception sales on her tomato farm. 


Your grandmother was born in 1941 in the United States. Those born betwixt 1925 and 1942 are unconcealed as The Silent Generation. In the emanationionplace, they are characterized as possessing distinguished interpersonal skills, and measuring emanationion ethic on alacrity, emanationivity, and referable contrivance not attributable attributableice (University of Missouri Extension).

Your grandmother owns a farm that uses total fundamental methods to amplify tomatoes. She so has numerous varieties that are referable beneficial in the body negotiate. She has frequently sold to national grocers and through term of aperture. She wants to amplify the interest and retail further emanation to further herd.  

Write a message of at smallest 350 terms to your grandmother explaining your approveations ce negotiateing her emanation. Include the aftercited in your message:

  • 2 of the lowe?-t trends in consumer demeanor that could rule her negotiateing strategy
  • 2 negotiateing variables that could impression sales in a overbearing or indirect way
  • 2 favoring negotiateing strategies you would approve and why you approve them


University of Missouri Extension. (n.d.). Meet the generations. Retrieved from

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